Creating a Sound Internal Communication Strategy for Deskless Workers

Your sure-shot guide to keeping your frontline employees connected and getting the best out of them.

Effective internal communication is key to driving employee motivation, retention and productivity. But deskless employees, with no corporate email address, are left out of the loop, though they make up 83% of the workforce. Bulletin boards and sporadic oral communication seldom help since the employees are always on the move. This leads to loss of motivation and ultimately to high turnover. Moreover, they end up using unsecured consumer apps as an alternative to share sensitive information, which is a huge business risk.

The solution lies in onboarding the deskless workforce on to a mobile channel -- since deskless employees are active users of smartphones and are always on-the-go, without the need for a corporate email address.

In this comprehensive guide, we take you step by step on how to craft and implement a sound internal communication strategy at your organization.